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Julia C. Goplerud, BS, MA
Senior Director of Regional Marketing and Physician Relations
Fox Chase Cancer Center
Julia has more than 20 years of experience in health-care marketing and oversees advertising, media buying and consumer marketing for Fox Chase Cancer Center. She also heads the physician relations program, including development of physician collateral materials, video vignettes, web profiles, dinners, educational events and physician-to-physician office visits.
In addition to her responsibilities at Fox Chase, Julia provides guidance for Fox Chase Cancer Center Partners marketing and acts as a consultant for all aspects of health-care marketing, including planning, media buying, advertising, collateral materials, physician relations, and clinical trials recruitment. She has developed numerous campaigns recruiting people for clinical trials and cancer high-risk programs and is co-author of two publications on strategies for recruiting minorities to clinical trials. Prior to joining Fox Chase, she held positions at the National Cancer Institute in Bethesda, MD. and University of Texas at Austin.
BS, Science Journalism, University of Kansas
MA, Molecular Biology, University of Texas, Austin, TX